Saving the planet one vintage outfit at a time!
Vintage shopping is an eco-friendly way of shopping. In what is known as 'the Primark Effect', the consumers of today are buying large quantities of cheap clothing in the latest trends and when they inevitably fall apart weeks or months later, they are thrown away, and more cheap replacements are bought. Clothing is so cheap now that it is seen as being disposable.
What's wrong with that?The negative impact that this has on the environment is threefold.